In a remarkable display of confidence, Michael Saylor has indicated that his company, Strategy, is set to make its third consecutive Bitcoin (BTC) purchase this August. This follows a trend of accumulating assets despite the backdrop of falling share prices since their peak in November 2024.
On August 18, Strategy executed a notable acquisition, purchasing 430 BTC for approximately $51.4 million. This recent buy has increased the company’s total holdings to an impressive 629,376 BTC, which translates to a market value exceeding $72 billion at the present time.
According to data compiled by SaylorTracker, these acquisitions have already proven profitable, marking a stunning 56% gain on their Bitcoin investments, signifying over $25.8 billion in unrealized profits. While this month has seen relatively smaller acquisitions, with only 585 BTC bought across two transactions, Strategy remains a dominant player in corporate Bitcoin holdings.
One question arises among the broader finance community: just how much does Strategy’s purchasing power affect the Bitcoin market? In a recent podcast, Shirish Jajodia, the company’s corporate treasurer, clarified their approach to acquiring Bitcoin: they rely on over-the-counter transactions, meaning that their trades occur privately and do not significantly disrupt market prices. In Jajodia’s words, “With Bitcoin trading over $50 billion daily, our purchases of around $1 billion over a few days barely move the market.”
This investment strategy is setting an example for other corporations, particularly in a climate where many firms are also grappling with share price declines. Even with Strategy’s stock reaching lows not seen since April—dipping to around $325 a share—the recent uptick back to approximately $358 illustrates a resilient investor base.
As the economic landscape evolves, Michael Saylor continues to champion Bitcoin as a legitimate asset class, working tirelessly to educate both individual and institutional investors on its long-term benefits. While many firms may view crypto reserves as a risky venture, Saylor’s steadfast commitment indicates a growing acceptance of Bitcoin in corporate finance.
With Bitcoin positioned at the forefront of financial discussions, Strategy’s ongoing purchases remain a significant point of interest. Investors and analysts alike are watching closely to see how both the price movements of Bitcoin and the corporate strategies surrounding it unfold in the coming months.
