The European Commission is seeking public input on guidelines to combat misinformation in elections through the use of Artificial Intelligence (AI). The initiative is part of the Commission’s broader effort to safeguard the integrity of the democratic process across the European Union, with a focus on improving transparency, privacy, and data protection during election campaigns. The input from the public, businesses, and other stakeholders will help shape the Commission’s approach to regulating AI and misinformation in the context of elections.
The Commission’s move comes at a time when the use of AI and data in election campaigns has become increasingly controversial, with many criticising the technology for its potential to spread fake news and manipulate voter behaviour. The Commission’s initiative is aimed at tackling these challenges and ensuring that AI and data are used responsibly in election campaigns. The public consultation will play a crucial role in determining the future of AI regulation in the EU, potentially setting a precedent for other regions around the world.